Strategies for Successfully Marketing a Medical Practice During Coronavirus
Dr. Nicole Beurkens discusses strategies for successfully marketing a medical practice during the coronavirus pandemic in a YouTube video.
She is joined by Dr. Tyna Moore, a naturopathic and chiropractic physician, and best-selling author.
Dr. Moore emphasizes the importance of embracing digital and online marketing to reach a broader audience and increase impact and revenue.
The current challenges for medical practitioners include fear and uncertainty due to the pandemic’s impact on the economy and patient visits.
Specific strategies discussed include sending high-quality emails three times a week, using social media to engage with patients, and having a clear call-to-action to drive patients to join email lists or make appointments.